Richard Ashcroft unveiled the music video for his third single “They don’t own me” taken from “These people”, released last May.
The track, which reminds The Verve’s 1997 classic “Lucky man”, is a gorgeous track- the chorus repeats and gets under the skin. Strings are provided by Wil Malone who has worked with Richard from back in the Verve days and his debut solo album.
The video for “They don’t own me”, features the British singer pilots a motorbike across a gorgeous countryside.
The clip also captures Ashcroft strumming an acoustic guitar by a fire, basking in a vast field and rumbling through the woods with two dogs by his sideall of which add to the song’s ramshackle country vibes.